Episode 25 – From Utility Expert to Engineering Entrepreneur: How One Decision Changed Everything – Jonathan De Carlo, Grid Power Design

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About this Episode

What happens when a successful utility engineer trades job security for entrepreneurial freedom? In this compelling episode of Long Term Thinking for Business Success, Jonathan De Carlo reveals how his dream of a relaxed lifestyle business transformed into a thriving engineering consultancy.

After two decades in the utilities sector, Jonathan launched Grid Power Design with visions of three-day weekends. Instead, he discovered the challenging reality of building a specialised engineering firm.

His candid insights about maintaining quality while scaling, innovative approaches to competitor collaboration, and the ongoing struggle to step back from technical work offer valuable lessons for technical professionals considering entrepreneurship.

Learn how Jonathan:


  • Built a respected engineering consultancy from scratch

  • Developed a unique "mum test" for technical documentation

  • Created collaborative relationships with competitors

  • Plans to transition from technician to true business leader



This episode is for engineering professionals ready to build their own success stories.